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Showing posts with label Design. Show all posts
Showing posts with label Design. Show all posts

Wednesday, 4 July 2012

Tips for Getting Started Writing about Web Design

Learn how to earn $125 or more per hour as a freelancer - Free Test Drive By Jake Rocheleau | Published June 22nd, 2012 in Business/Freelance

Building your skills as a web designer does not necessarily include writing abilities. You’ll need to practice for months before you can pick up enough grammar and vocabulary to accurately portray ideas in blog posts. Yet all through Google you can find hundreds of popular web design blogs with new content.

In this article I want to share a few tips for writers just getting started in the topic of web design. There are many different types of content you can write including tutorials, opinion pieces, design news, related content, tips/tricks, and so much more. You’ll need to be confident and ready to approach problems head-first. But with enough time and practice anybody can get into writing for the web.

Responsive Web Design book

I have to share the #1 most important trick in my mind is to visit plenty of design blogs. Read through other articles that you find interesting. Pinpoint what others are writing about and how their formatting works.

Consider ideas such as how many paragraphs they write per section, headlines, anchor links, and other similar grammatical aesthetics. You don’t need to mimic these writers but you can at least understand their methods.

Design-Newz social news submissions

It’s also true the more you read the more vocabulary you’ll pick up over time. This is paramount for any good writer, regardless of their topic. You need to understand how to express your ideas in the most proper wording. And the best way to accomplish this is by learning new vocab every day! When you’re getting into writing about web design then other blog articles are the perfect place to start reading.

If you can keep a small pocket notebook handy this is perfect for quick 1-2 line ideas. Often times I’ll come up with a great headline but forget to write it down somewhere. Keeping your notes on a computer is fine and dandy for some – but a physical copy of the information is even more useful.

chinese food and taking notes on scratch paper

Not to mention the act of writing something down can help you commit the idea to memory. So as you begin to brainstorm on topics it doesn’t hurt to write down some key words. Have a small list of 15-30 ideas you can always flip through to write about. Some will obviously be duds, but surely you’ll find a couple headlines which really stand out.

When first starting out it’s unlikely you can duplicate the works of bigger publications. There are plenty of web design articles pushing 3000+ words and this may feel like a exceptional goal, but it’s ultimately something to aspire towards. You can’t jump head-first into writing such an enormous post concept.

Even tutorials can be difficult working with since you need to understand the design/code and how to express this in writing. I recommend writing posts on a few ideas you have without any pressure. Don’t plan to publish these online anywhere, although you certainly could.

Start with smaller concepts and do your writing just for the sake of writing. Learn the process of how sentences arise in your mind and how you can build these into a whole article. To examine all the inner workings of writing a publication will take weeks if not months and feel very laborious.

Adobe Photoshop CS3 on Mac OS X

But this is truly the quickest way to adopt a powerful skillset in writing. You have to catch yourself making mistakes and try newer methods. Thankfully the field of web design isn’t as complicated as writing on topics of law or business. But there is still a lot of required information to keep in your head – and it’s true that not just anybody can sit down and write design articles on-the-fly.

Each article you write should ultimately break down into a few smaller points. These can be sub-headings or even divided by a few paragraphs. But it helps to write these topics down and have something constructed which you can look over while writing.

Jotting down even 5 or 6 different ideas can go a long way towards building a successful post. You should try hard to stay on-topic and drive home your main arguing point. Another characteristic of strong writing is to ensure your ideas are conveyed in a simple manner.

productivity writing on the MacBook

Often you want to get ideas out to your readers as quickly and efficiently as possible. Use analogies and comparisons to make your point easier to understand. Also use plenty of examples and link to other websites which illustrate the topic perfectly. Images and other graphics will captivate readers and provide a nice break in the typical wall of paragraph text.

Hopefully these tips can get you thinking about the future of online publications. It doesn’t take a genius to get into writing – but it will take hours of practice. Do not be afraid to test run some new skills and ideas on your own time. This is possibly the best way to learn and mistakes will only increase your knowledge on the subject of writing and web design.

Jake is a digital researcher and writer on many popular design magazines. He frequently writes on topics including web design, efficient user experience, mobile apps, and project management. You can find him all throughout Google and tweeting @jakerocheleau.


View the original article here

Saturday, 9 June 2012

Five Sloppy Habits that Can Hurt Your Design Business

 


Did you know that bad business habits can hurt your freelance design business?


It’s true, bad habits can keep you from earning to your full potential. They can also cost you money if they cause client dissatisfaction.


In this post, we’ll take a look at sloppy business habits you need to break. If you liked this post, you may also like 3 Freelancing “Bad Habits” That Cost You Money.


You finished the project and the client is thrilled. They’ve written you a nice thank-you letter for your work.


You probably think it’s time to move on, but you’re wrong! Now is the time, while the project is still fresh on your client’s mind, to ask for testimonials about your work.


Too many freelance web designers are hesitant to ask for testimonials. They may be too modest or they may simply forget. However, this is a mistake.


Good client testimonials can mean the difference between winning and losing a project.


Quick quiz–when was the last time you contacted your first client?


If they are still in business, you should be in regular contact with them as well as with all of your former clients. There are several reasons for this:

If they needed your web design skills once, they may need them again.They may change positions and move to a new company that needs your skills.They may learn of someone who could use your skills.

It’s easy to lose touch with people, but if you’re in business (and freelancing web design is a business) it’s not a good idea to lose touch with your clients.


Of course, you don’t want to harass them with daily emails, but there is usually no harm in checking in every month or so just to see how things are going. If you’re not doing this, you’re probably not getting all the business that you could be getting.


As a freelance web designer, you have no boss. There’s no time clock to punch when you start or finish work.


Sadly, some freelancers get into the bad habit of starting late and finishing early. Of course, this is fine if you are getting all of your work done and you are satisfied with your income.


Too often, however, freelancers procrastinate and don’t really allow themselves enough time to get the job done properly. This can lead to missed deadlines and/or sloppy work. All of which leads to unhappy clients in the end.


If this is you, quit it right now. Learn to manage your time well and make sure to allow enough time to do a good job on each project.


You’re rushing around–meeting deadlines and marketing your design business. It’s oh-so-easy to let housekeeping slip.


After all, your office is at home. It’s not like anyone ever sees where you work, right?


Well, there are at least three reasons why you should keep your home office neat:

Things get lost in a messy office. Where is that design book you bought, but never read? If your office is messy, it could be under any of those stacks of junk. Even worse, you might lose records you need for your business. Where are your copies of last year’s receipts? You need them for your taxes.Someone may stop by. Just because you don’t usually have clients over to your office doesn’t mean that you can count on them never stopping by. What would your clients think if they saw your office right now? And don’t forget Google+ Hangouts and online conferences, where your messy office might be seen in the background.A mess can be disheartening. If you look around and see nothing but piles of paper, you may become discouraged. You may work at less than your peak efficiency. Never mind that the piles are months (or maybe years) old. Having stacks of paper around will make you feel overwhelmed.

You never know who is looking at your social media profile. That’s why it is really important to watch what you say or do. Something that is funny to you and your close friends may be misunderstood by others.


Remember that what you share online can be shared and reshared. You won’t always be able to control who sees it. The final recipients may not be those you originally had in mind.


Your social media profile is part of your online reputation. For a freelance designer, reputation is everything. So, be extra careful about yours.


I’ve listed some sloppy habits that can hurt your web design business. Nearly all freelancers struggle with these habits every once in a while. But, be careful if you find yourself falling into one of these habits on a regular basis.


Did I miss any sloppy freelance habits? Share your thoughts in the comments.


Image by amishsteve


Laura Spencer is a freelance writer from North Central Texas with over 20 years of professional business writing experience. If you liked this post, then you may also enjoy Laura’s blog about her freelance writing experiences, WritingThoughts. Laura is also on Google+.


View the original article here