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Showing posts with label About. Show all posts
Showing posts with label About. Show all posts

Wednesday, 4 July 2012

Tips for Getting Started Writing about Web Design

Learn how to earn $125 or more per hour as a freelancer - Free Test Drive By Jake Rocheleau | Published June 22nd, 2012 in Business/Freelance

Building your skills as a web designer does not necessarily include writing abilities. You’ll need to practice for months before you can pick up enough grammar and vocabulary to accurately portray ideas in blog posts. Yet all through Google you can find hundreds of popular web design blogs with new content.

In this article I want to share a few tips for writers just getting started in the topic of web design. There are many different types of content you can write including tutorials, opinion pieces, design news, related content, tips/tricks, and so much more. You’ll need to be confident and ready to approach problems head-first. But with enough time and practice anybody can get into writing for the web.

Responsive Web Design book

I have to share the #1 most important trick in my mind is to visit plenty of design blogs. Read through other articles that you find interesting. Pinpoint what others are writing about and how their formatting works.

Consider ideas such as how many paragraphs they write per section, headlines, anchor links, and other similar grammatical aesthetics. You don’t need to mimic these writers but you can at least understand their methods.

Design-Newz social news submissions

It’s also true the more you read the more vocabulary you’ll pick up over time. This is paramount for any good writer, regardless of their topic. You need to understand how to express your ideas in the most proper wording. And the best way to accomplish this is by learning new vocab every day! When you’re getting into writing about web design then other blog articles are the perfect place to start reading.

If you can keep a small pocket notebook handy this is perfect for quick 1-2 line ideas. Often times I’ll come up with a great headline but forget to write it down somewhere. Keeping your notes on a computer is fine and dandy for some – but a physical copy of the information is even more useful.

chinese food and taking notes on scratch paper

Not to mention the act of writing something down can help you commit the idea to memory. So as you begin to brainstorm on topics it doesn’t hurt to write down some key words. Have a small list of 15-30 ideas you can always flip through to write about. Some will obviously be duds, but surely you’ll find a couple headlines which really stand out.

When first starting out it’s unlikely you can duplicate the works of bigger publications. There are plenty of web design articles pushing 3000+ words and this may feel like a exceptional goal, but it’s ultimately something to aspire towards. You can’t jump head-first into writing such an enormous post concept.

Even tutorials can be difficult working with since you need to understand the design/code and how to express this in writing. I recommend writing posts on a few ideas you have without any pressure. Don’t plan to publish these online anywhere, although you certainly could.

Start with smaller concepts and do your writing just for the sake of writing. Learn the process of how sentences arise in your mind and how you can build these into a whole article. To examine all the inner workings of writing a publication will take weeks if not months and feel very laborious.

Adobe Photoshop CS3 on Mac OS X

But this is truly the quickest way to adopt a powerful skillset in writing. You have to catch yourself making mistakes and try newer methods. Thankfully the field of web design isn’t as complicated as writing on topics of law or business. But there is still a lot of required information to keep in your head – and it’s true that not just anybody can sit down and write design articles on-the-fly.

Each article you write should ultimately break down into a few smaller points. These can be sub-headings or even divided by a few paragraphs. But it helps to write these topics down and have something constructed which you can look over while writing.

Jotting down even 5 or 6 different ideas can go a long way towards building a successful post. You should try hard to stay on-topic and drive home your main arguing point. Another characteristic of strong writing is to ensure your ideas are conveyed in a simple manner.

productivity writing on the MacBook

Often you want to get ideas out to your readers as quickly and efficiently as possible. Use analogies and comparisons to make your point easier to understand. Also use plenty of examples and link to other websites which illustrate the topic perfectly. Images and other graphics will captivate readers and provide a nice break in the typical wall of paragraph text.

Hopefully these tips can get you thinking about the future of online publications. It doesn’t take a genius to get into writing – but it will take hours of practice. Do not be afraid to test run some new skills and ideas on your own time. This is possibly the best way to learn and mistakes will only increase your knowledge on the subject of writing and web design.

Jake is a digital researcher and writer on many popular design magazines. He frequently writes on topics including web design, efficient user experience, mobile apps, and project management. You can find him all throughout Google and tweeting @jakerocheleau.


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Saturday, 9 June 2012

What You Need to Know About Freelancing Before You Start

Over a fourth of all workers are self-employed according to some studies, and now you want to join them. You’ve decided to become a freelance designer or other freelancer.


You’re especially looking forward to:

Not having a bossPicking your own projectsSetting your own hoursWorking from home

But, hold on a minute. You can have all that…maybe. However, if you’re thinking about freelancing design there are some things that you really need to know before you start.


In this post, I’ll list some freelancing details that many bloggers and gurus “forget” to mention. By considering these details up front, you’ll avoid disappointment later on and get more from your freelancing design career.


If you enjoy this post, you may also like 12 Reasons You Shouldn’t Freelance.


To be able to freelance, you need to have a marketable skill or a product or service to sell. Some careers just don’t lend themselves well to freelancing and some people are not well suited to freelancing.


If you’re thinking of becoming a freelancer, spend a lot of time thinking about the product or service you will sell. Ask yourself why an individual or company would need that service (and be honest). Remember, competition is fierce.


It’s not enough to like what you intend to do as a freelancer–somebody also has to need it and be willing to pay money for it.


Freelancing design also takes a lot of patience and perseverance. It’s a fact that some people do better (and are happier) when they work for someone else.


Many freelancers are drawn to freelancing because they think that they will only have to work on those projects that interest them. The boring projects, the unchallenging projects…they’ll turn those down (or at least they think they will).


The truth is that sometimes the boring, unchallenging design projects are the ones that actually make you money. If you always turn them down, you may wind up short of cash.


Also, there are a lot of aspects to freelancing–marketing, accounting, paying taxes…that new freelancers usually don’t think about. In fact, if you’re used to working in a corporation, these roles were taken care of by someone else. As a freelancer, you’ll find that you have to do a little bit of everything because there is no one else.


If you’re leaving traditional employment because you don’t want to answer to someone else, think again.


Unless you can create and market a product, you will still have to answer to someone. It’s just that instead of answering to a “boss,” you’ll answer to your client (and in most cases, there will be more than one). You will need good people skills because some clients are very difficult to work with.


Even if you do create a product, you will still have to answer to your customers. You’ll become the customer satisfaction department and the customer fulfillment department all rolled into one.


Many freelancers earn more money as a freelance designer than they did in traditional employment. Would-be freelancers hear this and look at freelancing design as a way to get instantly rich.


The fact is, however, that you may make less money as a freelance designer–at least at first. There are several reasons for this:

Many new freelancers fail to take into account that most freelancers don’t bill for 40 hours a week. Therefore, they undercharge for their services.Many new freelancers also forget to count the value of their employer-paid benefits when setting their rates. Once they add those benefits back in, they actually wind up with less income.In the U.S. employers pay a payroll tax that self-employed individuals must pick up (the so-called “self-employment tax”).The famous “feast or famine” cycle can be very real, especially for new freelancers who haven’t mastered marketing skills yet.

While experienced and successful freelancers figure out ways to overcome loneliness, it is still a factor for many new freelancers. Even if you don’t consider yourself a social person, it can be disconcerting when days go by without you seeing anyone else face to face.


Although freelance designers interact with people through email, social media, and telephone calls–those aren’t the same thing as having someone right there with you. Plus, not having someone else there means that you don’t have anyone to run ideas by or to ask questions of.


To overcome the loneliness of not having colleagues nearby, I suggest:

Cultivating local friendshipsFinding a mentorParticipating in social media groups and forums geared towards your specialty

Back when you were working for someone else, you had to ask permission to get a few days off–remember how it was? What a hassle, you thought.


You may think that planning a vacation will be easier once you are a freelancer, but for freelancers planning a vacation can be complicated.


For one thing, for freelancers there’s no such thing as a paid vacation. So, it will be up to you to save enough money to make sure that you cover any loss of income during the days that you don’t work.


Also, in my experience at least, some clients seem to have an almost eerie radar about when I plan a vacation. No sooner do I get one planned than they contact me with one of the biggest projects that I’ve had all year. This has happened more than once.


For these reasons and others, many freelancers find themselves hauling their work along with them on their vacation. But that really isn’t very restful, is it?


The point of this post is not to talk you out of freelancing design, but rather to give you a heads up on some common problems freelancers face so that you can think about them before hand.


If you’re an experienced freelancer, feel free to add any other factors that you think a new freelancer or someone considering freelance design (or other freelancing) needs to know.


Image by z2amiller


Laura Spencer is a freelance writer from North Central Texas with over 20 years of professional business writing experience. If you liked this post, then you may also enjoy Laura’s blog about her freelance writing experiences, WritingThoughts. Laura is also on Google+.


View the original article here